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Food Photography
Food Photography
Brand Story
Brand Strategy
Logo Design
Art Direction
Marketing Strategy
Brand Strategy
Logo Design
Art Direction
Marketing Strategy
Logo Design
Brand Identity
Marketing Materials
Menu Planning & Design
Brand Story
The Harp is a traditional Irish pub with modern charm. From the moment you step inside you’re encouraged to live in the moment and enjoy human connection, meaningful conversations, and what the Irish call the craic. Whether you choose to cozy up in a snug or relax in the main bar area, The Harp offers a home away from home to all who walk through its doors.
Moodboard
Logo Design
Alternate Logos
Color Palette
The contrast between the sans serif and serif typefaces lets Harp stand out in a modern way with traditional accents. The gold foiling is approachable and exemplifies Irish charm.
Typography
Brand Implementation
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